The Sul de Minas and Mogiana Paulista are worldwide known for to the outstanding quality of their specialty coffees, a production tradition that dates back to early Brazilian history. The farms in this region are centuries old, passed on from generation to generation. Their secrets of coffee cultivation and processing methods are fine examples of one of the most incredible cultural heritages in the world. 

The sensorial experience of the award-winning Brazilian coffee is something that accompanies people's lives. Therefore, allowing yourself to take pleasure in tasting something so unique has become Bloom’s main goal